Author: Jane Turner

Jane Turner is the Editor of Golf Business Technology and has worked in the Education and Consulting sector for over two decades.

Foremost Golf has announced that its Foremost POS system is now used by more than 300 members and golf facilities, underlining the growing appetite for data-led retail management within professional shops. Surpassing the 300-user mark represents a significant vote of confidence from members, with adoption driven by the need to make clearer, more informed commercial decisions in an increasingly competitive retail environment. “Reaching 300 users is not just about a headline figure. It reflects a real change in mindset among our members,” commented Andy Martin, Managing Director at Foremost Golf. “As more members choose to run their retail businesses based…

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Arcis Golf—a premier operator of 88 private, resort, and daily-fee courses in the United States—has signed a strategic partnership with GOLFZON America, a global leader in golf simulator technology. The company’s courses will be added to GOLFZON America’s worldwide library, allowing them to be played on state-of-the-art simulators. Initially, 10 Arcis Golf courses will be showcased. “This partnership enhances the visibility of our premier properties around the country and provides our members and the public with innovative ways to enjoy golf year-round,” said Blake Walker, Founder, Chairman, and CEO of Arcis Golf. Among the Arcis Golf courses that will be…

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Leading Golf Simulation Company Announces 50% Year-Over-Year Growth, Expands Leadership Team, and Signals Major AI Innovations Ahead Uneekor, a global leader in golf simulation and performance technology, announces closing 2025 with 50% year-over-year growth. The milestone year is driven by a steady cadence of new product releases, strong commitment to continued innovation, accelerated advances in AI-powered training, strategic leadership additions, and an ongoing focus on making golf simulation accessible to players at every level.  Uneekor’s growing global footprint and engaged user base reflect the company’s expanding reach and community momentum. As of year-end 2025, Uneekor supports active users across 71 countries. Throughout 2025,…

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GMS Agency is pleased to announce the renewal of its partnership with Laguna Golf Phuket in Thailand, one of Asia’s premier integrated golf destinations. As part of the new agreement, GMS will also support Laguna Golf Bintan in Indonesia, becoming the international PR and marketing partner for both properties within the Banyan Group. Laguna Golf Phuket is known for its award winning par 71 course set among lagoons, coconut groves and mountain views, supported by a dedicated PGA Academy, the only PGA branded academy in Southeast Asia, and a wide selection of resorts and wellness facilities including Angsana Laguna Phuket…

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Simulators now capable of replicating surface, lie and putting conditions via PLATFORM Golf API PLATFORM Golf, a leader in the golf technology space whose performance-driven products bring real-world slope, lie, and putting conditions into the simulator golf experience, today announces an exciting integration with Trackman, the global leader in launch monitor and golf simulator technology. This partnership aims to unlock new, immersive golf experiences for players and operators worldwide. Powering PLATFORM Golf is a technology coined Singularity for Simulated Golf, or SSG™ Software, which enables this integration with Trackman. All Trackman simulators, including those currently in use, can be upgraded…

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Awesome Golf, the market leading golf simulator software company, is partnering with Par Breaker as they launched their Swing Pulse X10 launch monitor at the PGA Show.  Awesome Golf – known for its fun, engaging games, detailed practice modes and virtual courses – enables users to improve skill acquisition through in-depth data analysis and creative challenges making it the perfect choice for Par Breaker’s first product. This is the first time that the golf technology company has exhibited at the show (Booth #912).  Attendees were able to see firsthand how the Awesome Golf integration will elevate Par Breaker’s user experience…

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Husqvarna Group has entered into an exclusive distribution agreement with Relox Robotics to add an autonomous golf range ball picking solution to its portfolio across European markets. The partnership marks a further step in Husqvarna’s commitment to advancing automation and efficiency within professional golf environments, as demand grows for smarter operational solutions. Under the terms of the agreement, Husqvarna will become the sole distributor of Relox Robotics’ Range Picker™ across Europe. The autonomous solution is designed to operate fully unattended on golf driving ranges, supporting increased uptime, reduced manual handling and more efficient daily operations for range operators. The Range…

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DrinkTanks®, the premium insulated drinkware brand known for combining performance engineering with design-forward innovation, will showcase its advanced full-wrap digital printing capabilities at the 2026 PGA Show. The technology allows for fully customized, top-to-bottom decoration across much of the DrinkTanks product line, offering golfers and golf organizations a new way to express identity, creativity, and craftsmanship through drinkware designed for life on and off the course. DrinkTanks’ full-wrap digital printing brings a new level of artistry to premium drinkware, allowing golfers to carry designs that feel as considered and personal as the game itself. With the ability to print unlimited…

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Pure Rocky Mountain refreshment meets the world of golf innovation NORTH Water, the Calgary-based premium water brand sourced from the Canadian Rockies, is stepping onto golf’s biggest stage to showcase its pure, untouched glacier-fed water at the 2026 PGA Show, held January 20–23, 2026 at the Orange County Convention Center in Orlando, Florida. “Golf is a game of precision, performance, and elevated experiences and hydration should be no different,” said Saawan Logan, CEO and Co-Founder of NORTH. “We’re excited to bring the purity of the Canadian Rockies to the PGA Show and connect with forward-thinking clubs, vendors, and partners who…

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Visit GolfSheds at Booth #4801 | January 20–23 GolfSheds will showcase its premium builder of luxury outdoor golf simulators in the US at the PGA Show, taking place January 20–23, inviting attendees to experience a smarter, more stylish way to practice and play golf year-round. Designed for golfers who want a dedicated space beyond the garage or basement, GolfSheds delivers purpose-built structures that combine performance, comfort, and modern design. Each GolfShed is customizable to support today’s leading golf simulators and practice technology, while also serving as an entertainment space for friends and family. PGA Show attendees are invited to visit…

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