Author: Aboo Tayub

Aboo Tayub is the publisher of Golf Business Technology and has worked in the business & technology publishing sector for over a decade.

deWiz Launching Innovative Golf Swing Wearable Technology with Global Ambassadors including Annika, Bryson, Henrik, Lydia, and Vijay After more than five years of development, deWiz’s new wearable technology is going to market after closing out its Series-A funding round with more than 5M USD in new investment. The funding will fuel deWiz’s go-to-market launch strategy with a robust marketing plan, staffing to support growth and resources to ensure a healthy supply chain. Additionally, investment was synced with a new composition of the board of directors for deWiz, including Chairman of the Board, CEO and co-founder Christian Bergh; CTO and co-founder…

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With Reveal of Amateur Events in EA SPORTS PGA TOUR EA SPORTS PGA TOUR Will Feature Torrey Pines Golf Course and Will Be the First Video Game to Feature The Country Club U.S. Amateur Championship and Other Amateur Events will be Featured in EA SPORTS PGA TOUR Career Mode Today, Electronic Arts Inc. (NASDAQ: EA) and the United States Golf Association (USGA) revealed plans to authentically represent the U.S. Open Championship experience in EA SPORTSPGA TOUR. The U.S. Open is America’s championship – the toughest major in golf, played on America’s greatest courses including Torrey Pines, host of the 2021…

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Winner Receives Once-in-a-Lifetime Chance to Play Golf with Reigning Open Champion at Royal Portrush Golfballs.com – the world leader in personalized golf balls and gifts – has partnered with Srixon, National Golf Foundation, GolfNow, GolfPass, Carr Golf and Ship Sticks to offer a special sweepstakes with the chance to win a round of golf with the reigning Open Champion, Shane Lowry, at Royal Portrush in Antrim, Northern Ireland. To enter, please visit: https://www.golfballs.com/shane-lowry-sweepstakes-2021/index.html. The Grand Prize winner and one guest receive airfare, travel, four nights’ accommodations and two rounds of golf in the province of Northern Ireland. The Grand Prize…

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Partners with 2021 Pepsi Little People’s Golf Championships to Help Boys & Girls Reach the Next Level Junior Golf Hub (JGH) – the leading online community for junior golfers, their parents and college coaches – announces a partnership with the Pepsi Little People’s Golf Championships to provide free “LinkedIn-style” profiles to all participants in this year’s event. Held annually since 1974, the Pepsi Little People’s is an international junior golf tournament for boys and girls ages 3-18. Played on two golf courses in Quincy, Ill., the tournament has hosted more than 24,000 junior golfers, many of which are now playing…

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Challenge: Close to the Gulf of Finland, the á…land Islands are at the entrance to the Gulf of Bothnia in the Baltic Sea. Here, in the most spectacular island location, is one of Finland’s finest golf courses, the á…lands Golf Club. Across the Slottsundet bay from a mediaeval castle Kastelholm, the club is famed for its two magnificent 18-hole courses, the Kings Course and the Castle (Slottsbanan), a fine parkland track designed by Jan Sederholm and built in 1983. Slottsbanan 2.0 is a bold renovation of the Castle Course that redesigns holes and reroutes greens over water and capitalises on…

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Listening and reacting to member feedback. The Starting Point: Members are at the heart of Stonebridge Golf Club. Although the 27-hole parkland course attracts lots of social golfers, the competitions are one of the main attractions for many. In 2018 the West Midlands club hosted 304 competitions with 6,026 rounds. Members compete for lucrative prize money and the club brings in a steady revenue stream. But there were some gaps that the club only recently become aware of after setting up the Players 1st platform to get feedback from members. Kelvin Pugh, the general manager, responds to comments on Players…

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Electronic Arts Inc. (NASDAQ: EA) and The R&A announced their plans to celebrate the historic Championship’s 150th edition in EA SPORTS™PGA TOUR™. The Open Championship™ – Golf’s original Championship played on the ‘Home of Golf,’ the Old Course – will be featured in high fidelity through the return of the storied St Andrews Links in EA SPORTS PGA TOUR, celebrating huge milestones while honoring the course’s long history in the game when it releases in Spring 2022. Inspired by The Open’s rich history and historic 150th championship, EA SPORTS looks to its own long history of making golf video games…

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Johnson will Join Defending U.S. Open Champion Bryson DeChambeau on the LA Golf Board of Directors LA Golf announced Dustin Johnson is the newest LA Golf partner. Johnson has also become a major shareholder and will join the Board of Directors alongside defending U.S. Open Champion Bryson DeChambeau, TV personality Amanda Balionis, entertainer Kelley James, Duck Commander’s Willie Robertson, and Marucci Sports CEO Kurt Ainsworth. After playing the same shafts for over a decade, Johnson is switching to LA Golf’s shafts in pursuit of more distance and accuracy. In the last few months alone, over 20 top Tour players, including…

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PLAYERS 1ST RENEW AS A PREFERRED PARTNER IN ENGLAND GOLF’S MEMBERSHIP CAMPAIGN Players 1st are proud to announce an extension to our current partnership with England Golf as a preferred partner across their Membership: Give it a Shot campaign. Building on the strong foundations already established with the federation, our expertise in customer experience management has been recognised as a leading industry voice across member and new member retention. As part of the campaign collaboration, eligible clubs can register for a free 12-month subscription to the Players 1st suite of membership experience surveys, which includes access to all the features…

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The pursuit of the perfect golf swing has existed since the very first golf ball was struck back in 15th century Scotland. But even hundreds of years later only a select few can say they’ve even come close. Why is that? Simply put, there is no “perfect swing” there is only “your perfect swing.” The faster you realize this, the faster you will see the improvement you want. As a swing coach myself, I am very familiar with the classic story of “I played lights out two weeks ago. I felt better about my swing than ever. Then I watched…

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