Reimagining Golf’s Footprint: How GOLFZON’s Sean Pyun is Scaling Indoor Golf Globally The definition of a golf venue is shifting rapidly. Off-course participation continues to reach record highs, transforming indoor simulators from a seasonal alternative into a core revenue engine for operators. In the latest episode of The GBT Podcast, Sean Pyun, CEO of GOLFZON America, shares insights on how technology-driven golf environments are lowering the barrier to entry while opening new monetization channels for commercial venues. Bridging the Gap Between Tech and Commercial Real Estate For traditional operators and golf entrepreneurs, the value proposition of off-course golf extends far…
Author: Aboo Tayub
Aboo Tayub
Aboo Tayub is the publisher of Golf Business Technology and has worked in the business & technology publishing sector for over a decade.
Fraser Marriott, Head of Golf at Lightspeed Commerce, provides an exclusive in-depth interview about Women’s Golf with Aboo Tayub, Founder of Golf Business technology. On the data and the opportunity 1.Lightspeed’s data shows 46% of women play fewer than 10 rounds per year versus roughly 40% of men. What stood out most to you when this gap first emerged in the numbers? Honestly, the gap itself was not the surprising part. What stood out was everything sitting around it. Women are playing more than they were two years ago, and the main reason they give for playing is social connection…
Noteefy CEO tells GBT why buying Metolius beat building in-house, what happens to existing customers, and why “closed-loop revenue management” is the real thesis behind the deal By Aboo Tayub, GBT Noteefy, the demand and revenue management platform serving over 1,000 golf courses, has acquired Metolius Golf, the Fort Collins-based data intelligence company behind reporting and analytics tools used by 600+ operators. Combined, the two companies now touch roughly 1,500 golf courses — and GBT sat down with Noteefy CEO and co-founder Jake Gordon for an exclusive interview on what the deal actually means for operators. The Deal The combination…
Eliminating the No-Show Dilemma with Josh Segal No-shows, last-minute cancellations, and the messy logistics of rain checks have plagued golf course operators for decades. In this episode of The GBT Podcast, we sit down with Josh Segal, Co-CEO of Golf District, to discuss how his company is introducing a modern, risk-free prepaid model to golf courses—inspired by the ticketing systems of major league sports. If you are an operator looking to secure your revenue, protect your tee sheet, and improve player experience without adding friction, this interview is a masterclass in modern demand engineering. In Season 5, Episode 9, the…
Sean McLeod, VP of Digital Experience at Club Caddie, on operator instinct, the AI inflection point, and what golf technology must become. Sean McLeod didn’t arrive at golf technology from a computer science department. He arrived from the game itself – raised on a course, educated in Professional Golf Management at Niagara College, and shaped by years in golf retail and operations at the Fairmont Jasper Park Lodge and Golf Town before making the move into tech at Lightspeed Commerce, where he spent five years as a Sales Engineer and Trainer for their golf division. That combination of firsthand operational…
Blue Tees Golf has announced the launch of its next-generation rangefinder lineup — the all-new Captain Series. Representing a significant advancement in connected course intelligence, precision optics, and seamless ecosystem integration, the Captain Air and Captain Pro models mark the brand’s most technologically advanced release to date. Designed for golfers who demand more than basic yardages, the Captain Series integrates intuitive hardware, advanced optical performance, and data-driven insights through the Blue Tees GAME™ app ecosystem. By redefining what a rangefinder can deliver, the Captain Series signals the beginning of a smarter, more connected era in golf technology. Captain Air: The Connected…
In this episode of The GBT Podcast, we dive deep into the rapidly evolving world of international golf management and technology with Nathanaël Pietrzak-Swirc, CCM, the Chief Executive Officer of UGOLF International. As Europe’s largest golf club management company and the fifth-largest globally, UGOLF (owned by the Duval Group) is rewriting the rulebook on how golf courses operate, expand, and leverage technology. Nathanaël sits down with the team at Golf Business Technology to discuss the brand’s aggressive global expansion, their data-driven approach to player retention, and how they manage over 100 courses worldwide with an owner-centric mindset. “From the beginning,…
In this episode, we sit down with one of the most innovative minds in modern golf course architecture: Agustín Pizá, founder of Pizá Golf. Celebrated by Forbes as one of the top creative minds from Mexico, Agustín is redefining the game across three continents by seamlessly blending art, sustainability, and disruption. We dive deep into his “out-of-the-box” design concepts, including Wellness Golf® and Lounge Golf, and discuss his groundbreaking work bridging the physical and digital worlds—from co-designing luxury mountain resorts with Nicklaus Design to crafting the iconic, hyper-creative virtual holes for Tiger Woods and Rory McIlroy’s TGL tech-infused league. Tune…
Following acquisition in 2024 that prevented Newark Golf Club from entering administration, its new owners, Stellar Asset Management, have invested millions of pounds into the club. With immediate improvements to the course, renovation of the clubhouse, shop and changing areas, plus the installation of a full trackman grass driving range and simulator room, the long term health of the club has never looked better. And it is with that eye on the long-term that Newark is working with sustainable bunker experts EcoBunker to ensure that the course’s hazards meet the standards of the rest of the venue. “For golf, food…
Royal Dornoch Golf Club, consistently ranked among the finest golf courses in the world, has entered into a partnership with TheFlyingCaddie.com to introduce a new level of course understanding and on-course guidance for visiting golfers through The Flying Caddie’s signature Cinematic Course Intelligence Films. The partnership will see The Flying Caddie produce and deploy a full suite of immersive course intelligence content across all 18 holes at Royal Dornoch. Designed to capture the local knowledge traditionally held by members, caddies and professionals, the films provide strategic insight, hole-by-hole storytelling, and real playing perspective — helping golfers understand how the course…