“The collaboration with LinksDAO is the perfect first step for Bridgestone Golf to support the leading Web3 platform in golf and its passionate members,” said Dan Murphy, President and CEO, Bridgestone Golf. “As the #1 ball-fitter in golf, it only makes sense that we bring our innovation in the sport to the #1 golf community in Web3.” The integrated partnership will include custom ball-fitting content for members, including Discord discussions with Bridgestone pro staffers such as Matt Kuchar, golf ball discounts and giveaways, and Bridgestone Golf x LinksDAO branded golf balls available for purchase by NFT membership holders. The partnership…
Author: Aboo Tayub
Aboo Tayub
Aboo Tayub is the publisher of Golf Business Technology and has worked in the business & technology publishing sector for over a decade.
Team USA overcame a resilient Great Britain & Ireland performance to successfully defend their title across three days of incredible PGA Cup action at Foxhills Club & Resort.The eagerly anticipated team event saw a selection of the world’s best club professionals represent the PGAs of Great Britain & Ireland (GB&I) and America as they went head to head in a Ryder Cup format for the Llandudno International Trophy. After successfully holding the prestigious event in 2017, the Surrey resort became only the second Great Britain & Ireland venue in the PGA Cup’s 49-year history to be chosen twice, following the…
Palheiro Nature Estate has taken the next steps in building for an exciting future after appointing experienced professional Paul Saunders as new golf executive director at the leading golf resort in Madeira. Saunders took up his new role in the Portuguese archipelago at the start of the month and, among his tasks, he will be responsible for overseeing a series of upgrades at Palheiro Golf over the next 12 months – including the launch of a new golf academy. The Englishman has acquired a wealth of experience in the golf industry over the last four decades having worked in an…
CNN announces that its long-running golfing series, Living Golf, will be fronted by Jasmine – better known as “The Jazzy Golfer”. The monthly golf show travels the world to highlight the sport’s key topics and speak to the biggest names in the game. As well as profiling up-and-coming talent and visiting international tournaments, the programme focuses on how golf is developing to capture a new audience and what the future of the sport holds. Jasmine launched ‘The Jazzy Golfer’ social media channels in 2017 with the desire to document her beginner’s journey in the game and to show that golf…
Costa Navarino, Europe’s newest golf destination, has become the latest venue to join the European Tour Destinations network. Located across the Messinian coastline in Greece and created following the principles of sustainable development, Costa Navarino features four signature golf courses including two new Josá© Maráa Olazá¡bal designs at Navarino Hills, which opened in February this year. Olazabal’s creations include the world’s first International Olympic Academy Golf Course and the neighbouring Hills Course, which complement the well-established Dunes and Bay Course layouts designed by Bernhard Langer with EGD and Robert Trent Jones Jr respectively. Golfing guests currently have a choice of…
The driving range space is currently undergoing a revolution from a bucket of balls business to a full fledged player experience. And the leaders in The Range Experience space, Inrange Golf®, have been instrumental in bringing a new age range to market. Their innovative software caters for both the practicing golfer (of all skill levels) to experience a data-driven, analytics rich and rewarding visit to the range every time. While their Inrange+ multiplayer product is bringing a whole new demographic to the driving range – people who can now pick up a club and try it out in a fun,…
The Southern California PGA and deWiz announced a partnership to showcase deWizs revolutionary technology with one of the PGA of Americas most-prominent sections. deWiz is a new wearable tech that seamlessly delivers a comprehensive layer of swing data in real time, as well as instant feedback via an electric pulse that utilizes neuroscience to accelerate swing changes. In addition to exclusive data points for affiliated coaches, deWiz has just released a remote swing monitoring feature that allows coaches to review live swing data of a student from anywhere around the globe. The deWiz Coach Program now has partnerships with the…
The Arena Group (NYSE American: AREN) (the “Company” or “The Arena Group”), the tech-powered media company operating more than 240 brands, including Sports Illustrated, TheStreet and Parade, today finalized its purchase of golf publisher Morning Read from Buffalo Groupe, LLC. The acquisition continues the expansion of The Arena Group’s sports vertical, focusing on in-depth coverage of the golf world – from breaking news and championship coverage to podcasts, video travel, and interview series at SI.com/golf. With the acquisition, the Company will rebrand its golf coverage to SI Golf. The addition of Morning Read’s industry-leading and trusted editorial team, highly engaged…
SHI International and the Ladies Professional Golf Association have announced a multi-year agreement that makes SHI, one of the largest IT solutions providers in the world, an official technology partner of the LPGA Tour The natural partnership stems from both organizations’ commitment to amplifying women’s leadership, empowerment, diversity, equity, and inclusion – the LPGA through sport and SHI through technology. The gender gap in technology is steadily shrinking and female representation in large global technology firms is predicted to reach 33% this year. SHI, the largest Minority and Woman-owned Business Enterprise (MWBE) in the United States, features a workforce proudly…