TMRW Sports, which is focused on building modern approaches in sports, media, and entertainment, has announced that PGA TOUR Vice President of Business Development will join TMRW Sports, as the Senior Vice President, Business Development and will report to Jason Langwell, the newly hired Chief Revenue Officer.
Cleek brings more than 20 years of sports marketing experience to TMRW Sports with early career positions at the NFL in both the League Office and with the New York Football Giants. For the last 15 years, Cleek held business development roles at the PGA of America, Roush Fenway Racing, and most recently PGA TOUR.
At the PGA TOUR for the last seven and a half years, Cleek served as Vice President, Business Development in the Corporate Partnerships department where he focused primarily on securing new title sponsorships and official marketing partnerships for the TOUR.
“As we continue to build the sponsorship and corporate partnership team, we couldn’t be more excited to have Brian join TMRW Sports and TGL presented by SoFi as Senior Vice President, Business Development,” said Langwell. “Brian brings a proven track record of creating explosive growth for the largest governing bodies in golf and sports. He joins Ashley Chalk, Scarlett Eaton and Katy Mollica to form a powerful team working with our strategic partners at the PGA TOUR to help us achieve our revenue goals and deliver against the strong demand we are seeing as we push towards season one of TGL in January.”
About TMRW Sports Group: (pronounced “tomorrow sports”)
Founded by Tiger Woods, Rory McIlroy, and sports executive Mike McCarley, TMRW Sports is focused on building modern approaches in sports, media, and entertainment that inspire the modern sports fan to create deeper connections with technology and culture. TMRW Sports’ first project, TGL presented by SoFi, is a new team golf league launched in partnership with the PGA TOUR. TMRW Sports is supported by an all-star roster of athletes, celebrities, and business leaders from the worlds of sports, media, technology, and finance who make up a powerful and diverse investor group. TMRW Sports joins Woods’ TGR Ventures and McIlroy’s Symphony Ventures, and is led by McCarley, founder and CEO. For more, visit TMRWSportsGroup.com.
About TGL presented by SoFi
TGL presented by SoFi is a new team golf league that fuses advanced tech and live action with six teams of PGA TOUR superstars and will begin January 7 in prime time on ESPN and ESPN+. SoFi Center will be TGL’s custom-built arena in Palm Beach Gardens, Fla., on the campus of Palm Beach State College. Technology is a foundational element of TGL, offering fans a progressive, shorter format presentation of team golf. The six TGL teams include Atlanta Drive GC, Boston Common Golf, Jupiter Links Golf Club, Los Angeles Golf Club, New York Golf Club, and The Bay Golf Club with each team featuring four players. To learn more about TGL, its teams, rosters, competitive format, and technology, visit TGL’s Explainer Page.