Close Menu
Golf Business TechnologyGolf Business Technology
  • Business News
  • Technology News
  • Features
  • Opinion
  • Videos
  • Webinars
  • Podcasts
  • Partners
  • PGA Show
  • Supplier Spotlight
  • About Us
  • Contact Us
  • Email Newsletters
  • Media Pack
LinkedIn X (Twitter) Instagram
  • FREE Email Newsletters
  • About Us
  • Contact Us
  • Media Pack
LinkedIn X (Twitter) Instagram
Golf Business TechnologyGolf Business Technology
  • Business
        • Appointments
        • Course Management
        • Drone Solutions
        • Event Management
        • Golf Architecture
        • Golf Club
        • Golf Machinery
        • Golf Resorts
        • Golf Sponsorship
        • Industry News
        • Investment & Mergers
        • Irrigation Systems
        • Sports News
        • Sustainability
        • Turf Management
  • Technology
        • Artificial Intelligence
        • Augmented Reality
        • Autonomous
        • Booking Software
        • Clothing & Footwear
        • Club Management Software
        • Coaching / Training
        • Data & Analytics
        • Driving Range
        • Golf Course
        • Golf Entertainment
        • Golf Equipment
        • GPS software
        • Home Simulators
        • Indoor Golf
        • Launch Monitor
        • Rangefinders
        • Shot Tracking
        • Swing Aids
        • Virtual Golf
        • Wearables
  • Videos
  • Features
  • Opinion
  • Webinars
  • Podcasts
  • Partners
  • PGA Show
  • Supplier Spotlight
LinkedIn X (Twitter) Instagram
Golf Business TechnologyGolf Business Technology
Home»Business»Golf Sponsorship»Golf Industry Continues to Flourish Amid Pandemic
Golf Sponsorship

Golf Industry Continues to Flourish Amid Pandemic

Aboo TayubBy Aboo TayubJanuary 4, 2022Updated:October 27, 2022No Comments2 Mins Read
Twitter LinkedIn Facebook Email
Share
LinkedIn Twitter Facebook Email

The total number of golf rounds played in 2021 is estimated to be 18% higher than 2017-2019. In 2020, golf had its biggest net increase since 1997.

Golf’s popularity picked up during the pandemic, and nearly two years later, the sport is still swinging for the stars.

In 2020, golf had its biggest net increase since 1997 at 60 million-plus rounds, with 3 million people taking the course for the first time. Roughly 500 million rounds were played last year.

This year, the National Golf Foundation found that the total number of rounds played in the U.S. will surpass the number of rounds played in 2020 by 4% to 5%.

Investing In The Sport

From professional golfers to local golf courses, businesses everywhere want a piece of the success.

The PGA Tour’s purse jumped nearly 14% for each event, totaling $427 million, thanks to new sponsors and broadcasting deals. The LGPA’s purse jumped 12% to almost $86 million.

Lamborghini, known for its sports and luxury vehicles, announced the development of golf carts in October.

In November, SoftBank’s Fortress Investment Group purchased Accordia Golf for $3.5 billion.

Companies already established in the golf industry are benefiting, too.

The PGA Tour Superstore, the industry’s largest retailer, told Forbes that its business has been up roughly 70% over the last two years. Last month, Callaway Golf reported that its third-quarter revenue increased 80% year-over-year to $856 million.

Share. LinkedIn Twitter Facebook Email
Aboo Tayub

Aboo Tayub is the publisher of Golf Business Technology and has worked in the business & technology publishing sector for over a decade.

Related Posts

Media Partnership between Golf Business Technology and PGA Show 2025

August 12, 2024

Announcement – Media Partnership between Golf Business Technology and the PGA Show 2024

January 18, 2024

GCMA Awards 2023: Players 1st sponsors Outstanding Contribution award

November 20, 2023
Add A Comment
FREE EMAIL NEWSLETTERS

Get exclusive access to breaking news, opinion editorials and Golf content


Supplier Spotlight
  • Foresight
    Foresight Sports
Golf Business Technology
LinkedIn X (Twitter) Instagram
  • Privacy Policy
  • Cookie Policy
  • Terms and Conditions
© 2024 Golf Business Technology Ltd, Northern Ireland, Company No. NI677833 All rights reserved

Type above and press Enter to search. Press Esc to cancel.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “ACCEPT ALL”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsREJECT ALLAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
AWSALBCORS7 daysThis cookie is managed by Amazon Web Services and is used for load balancing.
cookielawinfo-checkbox-necessary1 yearSet by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Necessary" category .
PHPSESSIDsessionThis cookie is native to PHP applications. The cookie is used to store and identify a users' unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
CookieDurationDescription
AWSALB7 daysAWSALB is a cookie generated by the Application load balancer in the Amazon Web Services. It works slightly different from AWSELB.
explat_test_aa_weekly_lohp_2021_week_4517 days 8 hoursNo description
ppwp_wp_session30 minutesNo description
tk_ai14 daysGathers information for WordPress by themselves, first party analytics tool about how WP services are used. A collection of internal metrics for user activity, used to improve user experience.
tk_qssessionGathers information for WordPress by themselves, first party analytics tool about how WP services are used. A collection of internal metrics for user activity, used to improve user experience.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
CookieDurationDescription
OAGEOsessionOpenX sets this cookie to avoid the repeated display of the same ad.
OAID1 yearThis cookie is set when an AdsWizz website visitor have opted out the collection of information by AdsWizz service or opted to disable the targeted ads by AdsWizz.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
CookieDurationDescription
_ga2 yearsThe _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
_gat_gtag_UA_31822138_71 minuteSet by Google to distinguish users.
_gid1 dayInstalled by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
tk_lr1 yearThe tk_lr is a referral cookie set by the JetPack plugin on sites using WooCommerce, which analyzes referrer behaviour for Jetpack.
tk_or5 yearsThe tk_or is a referral cookie set by the JetPack plugin on sites using WooCommerce, which analyzes referrer behaviour for Jetpack.
tk_r3d3 daysJetPack installs this cookie to collect internal metrics for user activity and in turn improve user experience.
SAVE & ACCEPT
Powered by CookieYes Logo