Author: Aboo Tayub

Aboo Tayub is the publisher of Golf Business Technology and has worked in the business & technology publishing sector for over a decade.

The stunning islands of Madeira were a leading presence at this year’s International Golf Travel Market (IGTM), promoting the destination’s full golf offering on a global stage. Represented by all three of the archipelago’s golf courses – Palheiro Golf, Clube de Golf Santo da Serra and Porto Santo Golfe – as well as Golf in Madeira and the Madeira Promotion Bureau, the updated Madeira Golf Passport took centre stage at the second consecutive IGTM to be held in Lisbon. Also in attendance was Hyatt Hotels, owner of the acclaimed new Dreams Resort, Spa and Marina, as well as the popular Vila Baleira Porto Santo and Melia Resorts. In…

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The R&A has agreed a new 11-year partnership with the Scottish Government and VisitScotland who will contribute a combined £11 million towards staging The Open, AIG Women’s Open and the Senior Open in Scotland between 2024-2034. The investment in the championships will drive tourism and showcase Scotland as a world-class stage for major events, as well as delivering significant economic and social benefits to the country and the host regions. A total of 14 championships will be held in Scotland across various venues during the term of the partnership. The announcement coincides with the results of an independent study commissioned…

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Seed Golf’s new ‘Loosies’ bundles are set to permanently change the way many golfers stock up, offering better value than ever for some of their most popular and renowned products. Seed has become a market leader in producing Tour-performance balls at a fraction of the cost of its more well-known competitors, and customers can now snap up bundles of 50 or 100 balls – innovatively packaged in low-cost, low-waste boxes before being delivered straight to their home. ‘Loosies’ continue Seed’s ethos of passing production savings onto the consumer to make the game more inclusive and affordable for all, with the…

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Audubon International – the environmentally focused non-profit organization offering members numerous certifications and conservation initiatives to protect the areas where we all live, work, and play – today announces the addition of two golf industry executives to its Board of Directors: Rick Lohman, Senior Director of Corporate Accounts for The Toro Company, and Ruth Engle, Executive Vice President and Chief Financial Officer for Troon Golf. As at-large board members, Lohman and Engle will lend their expertise and respected standing in the golf and business communities to further Audubon International’s core mission and execute its strategic plan. “Rick and Ruth are outstanding…

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Square Golf, the brand-new camera-based launch monitor/sim from the creators of the award-winning putting simulator ExPutt, has shaken the golf launch monitor category with its revolutionary no subscription fees, pay-as-you-play model, freeing golfers from the commitment of monthly or yearly payments—even when the launch monitor isn’t in use. With Square Golf’s model, golfers can play 55 rounds of golf straight out of the box thanks to the free welcome credits. Additionally, once these credits have been used, another 55 rounds of golf are available to purchase in-app for only $20, equal to .36c per round! And, in response to customer…

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GOLFBUDDY, a leading innovator in the golf gps and rangefinder category, have announced the release of its latest rangefinder, the LASER2S Pro. This modern rangefinder is set to transform the way golfers approach the game with its unique triangulation technology, nicknamed BUDDY MODE. BUDDY MODE is an advanced triangulation technology that uses multiple reference points to calculate distances with exceptional accuracy. “Imagine your playing partner is stuck in the trees and doesn’t have a GPS device. By using Buddy Mode, you can use the triangulation feature to get precise, groundbreaking distance measurements from your playing partner to the mark he…

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Cirencester Golf Club made the decision to install Toptracer Technology in early 2024, with the club looking to take the next step in providing a first class experience on its already popular driving range. Prior to the installation, Cirencester Golf Club had seen range revenue grow between 2019 and 2023. Despite this, the club’s board recognised the need to innovate further, with member engagement at the heart of its decision to bring in Toptracer technology. By doing so, Cirencester aimed to transform its range into more than just a place to hit balls, focusing instead on creating an engaging experience…

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As part of the Golf Ireland focus on charity, Play in Pink, the golf charity division for the National Breast Cancer Research Institute (NBCRI) has been awarded with an Official Charity Partner status until 2027. Play in Pink events took place in over 220 golf clubs in Ireland in 2024 and will raise more than €600k which goes directly to the NBCRI to fund breast cancer research programmes at the University of Galway. Play in Pink is also the official partner for the KPMG Women’s Irish Open and the Irish Challenge. Currently 1 in 7 Irish women will be diagnosed…

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GOLFZON Co., Ltd., led by independent CEOs Park Kang-Soo and Choi Duk-Hyung, announces the official launch of its urban golf course model, City Golf, with the initial location at Maigang Convention Center in Tianjin, China. A hybrid golf platform combining screen golf with real greens, City Golf aims to provide a premium golf experience in the city. The 18-hole setup features one screen and one synthetic green per hole across a 106,000-square-foot indoor space. City Golf combines the advantages of screen golf with real greens to align with GOLFZON’s ESG management principles by preserving nature. While its location in China…

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The East African nation affectionately known as the Pearl of Africa is making waves in the world of sports tourism by positioning itself as a premier golf destination. With a collection of 18 golf courses located in some of the country’s most picturesque regions, Uganda is set to become Golf’s Golden Sanctuary, combining stunning natural beauty with unique golfing experiences. Each of Uganda’s courses is centrally situated near some of the world’s most captivating landscapes, from the towering, glacial mountains in the east and west to the lush plains teeming with wildlife. Visitors can expect sightings of majestic giraffes, mountain…

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