TGL presented by SoFi, the new, prime time team golf league backed by Tiger Woods and Rory McIlroy’s TMRW Sports, announced Best Buy as its third Founding Partner and Official Retail Technology Partner. “We know better than anyone how technology can help people take what they care about most to the next level, and for many, golf is that huge moment in their lives – whether they’re competing on the course or tuning in at home to follow their favorite players,” said Jennie Weber, Chief Marketing Officer at Best Buy. “We’re excited to partner with TGL to help bring to…
Author: Aboo Tayub
INFINITUM, one of Europe’s most prestigious golf, lifestyle and real estate venues, has agreed a three-year deal with the DP World Tour to continue its successful and long-standing hosting of the famous Qualifying School Final Stage through to 2027. The new deal will mean that INFINITUM’s renowned Lakes and Hills courses will play host to the DP World Tour’s six-round marathon tournament for nine successive years, and the three-year extension will coincide with large-scale enhancement and redevelopment of the stunning Hills layout. Those improvements will mark the continuation of a long-term project of significant improvement of the golf facilities at…
IntroductionThe UK’s recent Budget 2024 has introduced several changes that will significantly impact various sectors, including golf clubs. One of the most notable changes is the increase in employment costs, which poses challenges for golf club managers and directors. This paper aims to explore the implications of these increased costs on the management of growing golf memberships and to highlight the benefits of outsourcing certain activities to organisations like PlayMoreGolf. Implications of Increased Employment CostsThe increase in employment costs as outlined in the UK Budget 2024 includes higher National Insurance contributions, increased minimum wage rates, and additional pension contributions.These changes…
More than 1,000 golf and golf lifestyle brands will showcase their newest innovations in equipment, technology, fashion, accessories, golf facility and golf-related services to thousands of PGA of America Golf Professionals, golf retailers and influential industry leaders from around the world at the 72nd PGA Show in Orlando, Jan. 21-24, 2025. Show Floor exhibits, which once again exceed the previous year’s event, include many of the sport’s most recognizable brands, veteran manufacturers and emerging companies on an expanded Show Floor at the Orange County Convention Center. Similarly, advance attendee registration is currently tracking well ahead by PGA of America Golf…
Yas Links has once again impressed the world’s best golfers during the prestigious Abu Dhabi HSBC Championship and players have unanimously praised the flawless course conditions. As part of the season-ending DP World Tour Play-Offs, the Abu Dhabi HSBC Championship welcomed the top 70 available players from the Race to Dubai Rankings in Partnership with Rolex at the conclusion of the ‘Back 9.’ The top 50 players will now advance to the season-ending DP World Tour Championship in Dubai. Four-time Major champion and Race to Dubai leader, Rory McIlroy, marveled at the course’s condition and strategic layout, commenting: “The condition…
aboutGolf, a leading innovator in golf simulation technology, is thrilled to announce a strategic partnership with D3 Sports Tech, a pioneer in sports technology for peer-to-peer skills-based wagering. This collaboration aims to enhance the golfing experience by integrating cutting-edge fintech technology and advanced peer-to-peer wagering into aboutGolf’s renowned simulators to allow everyone to play for something.aboutGolf has been at the forefront of golf simulation for over two decades, providing golfers with realistic and immersive experiences. Their simulators are known for their accuracy, high-quality graphics, and user-friendly interfaces. By partnering with D3 Sports Tech, aboutGolf will leverage D3’s expertise in skills-based…
Players 1st, a global leader in customer experience management for the golf industry, is excited to announce the appointment of Liam Barn as Head of Consultancy. In this role, he will spearhead the company’s new consultancy division, combining his strategic expertise with Players 1st’s data-driven insights to deliver unmatched value to golf course operators and federations. “Liam brings decades of experience and a unique perspective to our team,” said Morten Bisgaard, CEO of Players 1st. ”His vision aligns perfectly with our mission to empower golf businesses through actionable insights and strategic guidance.” His addition will strengthen Players 1st’s ability to…
Square Golf, a leader in camera-based simulator technology, are delighted to announce the integration of its launch-monitor with the widely adopted GSPro. Golfers will be able to enjoy GSPro’s 4K graphics across 500+courses, ultra-realistic ball physics, and a massive only community creating new courses with shot data being delivered from their Square Golf Launch Monitor. With Square Golf’s current model, golfers can play 55 rounds of golf straight out of the box thanks to the free welcome credits. Once these credits have been used, another 55 rounds of golf are available to purchase in-app for only $20, equal to .36c…
· Tell us about the Viya App and Dubai Golf; its origins, its backstory, and what your offering consists of as a solution provider? Originally, the Viya app that Dubai Golf created was envisaged as a digital platform for members to book their tee times. The traditional way to book was to call or visit the membership desk – which offers a personal element, but also has its pros and cons and requires staffing and time-consuming procedures. So back in September 2020, the Viya app was born with a limited functionality – helping members to organise their tee times as…
Award-winning American rock band THIRD EYE BLIND was announced today as the headline artist for the second annual PGA Show Winter Jam, an after-hours concert experience, on Thursday evening, January 23, 2025, in the concert lounge of THE | RETREAT, located in Hall E of the Orange County Convention Center. Registered PGA Show attendees will receive complimentary admission to enjoy performances by headliner THIRD EYE BLIND and opening acts Brian Vander Ark of The Verve Pipe and DJ Spencer Ludwig. Doors open at the conclusion of exhibit hall hours, beginning at 6 p.m. with the concert starting at 6:30 p.m. The concert is not open…


