The golf tourism landscape is evolving fast — powered by data, digital transformation, and immersive experiences.
📍 IGTM Cannes
🗓️ 21st October 2026
A partnership between International Golf Travel Market (IGTM) and Golf Business Technology with Aboo T. moderating an exciting tech panel discussion.
Join industry leaders and tech innovators as they explore how smart technologies, sustainability, and new experiential models are reshaping the future of golf travel and unlocking fresh revenue streams.
🔹 Topics include:
AI & data analytics in golf operations
Digital marketing and virtual engagement
Sustainability as a business driver
New experiential and partnership-based revenue models
🎤 Don’t miss this forward-thinking discussion on how to blend technology and tourism to elevate the golf experience and grow the game globally.
BRS Golf NBC Sports Next Evian Resort Priswing Seventy2 Golf LTD Christophe Caporal Matthieu Camison Arnaud Zunz Giles Greenwood Fiona Ashton Karen Moss