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Home»Business»Launches»X.Golf Launches a New Premium Flexible Membership Category for Elite Golf Clubs
Launches

X.Golf Launches a New Premium Flexible Membership Category for Elite Golf Clubs

Jane TurnerBy Jane TurnerNovember 24, 2025No Comments2 Mins Read
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Chief Operating Officer Brad Chard said: “IX.Golf has been created for clubs that want to protect their prestige while meeting the expectations of today’s golfer. This is not about discounted green fees or driving volume. IX.Golf is about attracting the right type of player - golfers who value quality, exclusivity, and long-term connection with a club."
Chief Operating Officer Brad Chard said: “IX.Golf has been created for clubs that want to protect their prestige while meeting the expectations of today’s golfer. This is not about discounted green fees or driving volume. IX.Golf is about attracting the right type of player - golfers who value quality, exclusivity, and long-term connection with a club."
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IX.Golf, a premium flexible membership platform, has officially launched
with a mission to support elite golf clubs and attract golfers who value
quality, exclusivity, and modern flexibility.
Designed for clubs with a strong heritage and premium reputation, IX.Golf
introduces a points-based membership category that protects prestige
while engaging the next generation of committed golfers.
The model is tailored to time-poor professionals, families, and those
seeking high-quality playing opportunities without committing to a full
annual subscription. The focus is firmly on quality over quantity – ensuring
clubs retain control of pricing, brand position, and tee-sheet access at all
times.
A commission-only commercial structure removes financial risk for clubs,
while the platform’s design increases utilisation during off-peak periods,
creates incremental revenue opportunities, and supports a natural
pathway for flexible members to progress into full membership.
Clubs joining the IX.Golf network also benefit from exposure to a highly
selective audience of premium-minded golfers, as well as reciprocal access
across a carefully curated group of exceptional venues.
Chief Operating Officer Brad Chard said:
“IX.Golf has been created for clubs that want to protect their prestige
while meeting the expectations of today’s golfer. This is not about
discounted green fees or driving volume. IX.Golf is about attracting the
right type of player – golfers who value quality, exclusivity, and long-term
connection with a club. Our model complements full membership,
strengthens revenue streams, and builds a sustainable pathway into the
club for the future.”
To learn more or enquire about joining the IX network, visit
www.ix.golf/become-a-partner.

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Jane Turner

Jane Turner is the Editor of Golf Business Technology and has worked in the Education and Consulting sector for over two decades.

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