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Home»Technology»Indoor Golf»Combining work with play – Pitch joins forces with WeWork to open new flagship venue, Pitch Wharf
Indoor Golf

Combining work with play – Pitch joins forces with WeWork to open new flagship venue, Pitch Wharf

Aboo TayubBy Aboo TayubNovember 11, 2024Updated:November 11, 2024No Comments4 Mins Read
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Elliot Godfrey, CEO of Pitch, said: “We are incredibly excited to be opening Pitch Wharf, our new flagship site that brings together the very best of what Pitch has to offer, and adds incredible value to the workplace environment.
Elliot Godfrey, CEO of Pitch, said: “We are incredibly excited to be opening Pitch Wharf, our new flagship site that brings together the very best of what Pitch has to offer, and adds incredible value to the workplace environment.
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Europe’s premier indoor golf club, Pitch, has created the ultimate go-to spot for networking, sport and entertainment. Joining forces with WeWork, the leading global flexible space provider, Pitch will open its latest venue, Pitch Wharf, in January 2025.

Open to both WeWork members and the public, Pitch Wharf will span 14,500 sq ft and include 11 cutting-edge golf bays, an Academy offering expert-led lessons, and two stylish bars with a lounge for group sessions, team rewards, client entertainment or venue hire.

Pitch’s new flagship location at 30 Churchill Place will also feature a world-exclusive retail store, a first-class restaurant on WeWork’s Promenade, live music, shuffleboard, and a waterside terrace.

Adding to the fun, WeWork members and the public will have the chance to experience the modern way to play golf with exciting virtual mini-golf games like Party Putt and Cannon Bowl. With great food, drinks and music, it’s the ultimate mix of fun and competitive socialisation!

From pros to those just starting out, the fast-paced multiplayer games give everyone a chance to win and keep entertained and eager for the next round!

Elliot Godfrey, CEO of Pitch, said: “We are incredibly excited to be opening Pitch Wharf, our new flagship site that brings together the very best of what Pitch has to offer, and adds incredible value to the workplace environment.

“Partnering with WeWork at this iconic location in the heart of Canary Wharf not only allows us to deliver a space that creates opportunity for social interactions and team get-togethers for a wide range of businesses, but delivers an experience that elevates how people connect, learn or refine skills and unwind in one of London’s most dynamic business districts.”

Kevin Powers, Head of Real Estate UK and Ireland, WeWork, said: “Our new partnership with Pitch at 30 Churchill Place underscores our commitment to delivering exceptional value and outstanding experiences to our vibrant member community at this location.”

No matter whether you are a complete novice looking to build confidence to take out on a regular course, or an experienced player wanting to utilise the skills of the club’s onsite PGA Professionals, Pitch has quickly grown a reputation as the ultimate indoor venue for all golfers. It delivers a stylish layout with a relaxing vibe as a chic members’ club that also welcomes corporate bookings and regular visitors.

With golf participation at an all-time high, recent studies point to larger increases in ‘off-course’ engagement as indoor golf clubs and high-tech driving ranges continue to attract city dwellers to the game, with the quick nature of indoor golf making it much easier for people to fit it into their social schedules.

Pitch venues have proven the perfect space for those wanting to enjoy the game away from the confines and regulations of a traditional golf club, delivering a premium offering in a non-traditional setting that can cater for large corporate events. Numerous multi-player options mean everyone can get involved and enjoy various game formats – all while feeling part of the club atmosphere as they take on the virtual challenge of some of the world’s greatest golf courses, such as Pebble Beach in California and the sacred land of St Andrews’ Old Course.

WeWork first opened 30 Churchill Place in December 2019 in the heart of Canary Wharf. The flagship location spans 11 floors and combines thoughtful, dynamic and inspiring design to meet the needs of the modern worker, ideal for both large enterprises and growing startups who are prioritizing an energized and well-designed work environment.

In addition to exclusive access to Pitch Wharf, WeWork members will enjoy special privileges at the exclusive golf club.

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Aboo Tayub

Aboo Tayub is the publisher of Golf Business Technology and has worked in the business & technology publishing sector for over a decade.

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