Players 1st launches Tournament Experience Survey with Golf Genius Integration

Players 1st is pleased to announce the addition of the Tournament Experience Survey to their industry-leading Customer Experience Management platform

Players 1st is pleased to announce the addition of the Tournament Experience Survey to their industry-leading Customer Experience Management platform. The new module provides an enterprise-grade tournament experience management toolset to allow organizers to capture and analyze participant feedback, improve event satisfaction, and ultimately grow participation in their portfolio of events.

The solution was developed in collaboration with major North American tournament organizers to provide an easily deployed solution that provides comprehensive feedback on all aspects of the event and data benchmarks to allow assessment of organizational strengths and opportunities for improvement.

“The average tournament is only 50% full, which means there is tremendous upside potential for tournament organizers to enhance event outcomes by leveraging proven customer experience management strategies,” said Morten Bisgaard, CEO of Players 1st. “Our new Tournament Experience solution provides an easy to deploy solution to drive participant satisfaction and word-of-mouth recommendations, bringing back attendees year after year and at the same time recruiting new players”.

The solution also incorporates data integration with the industry leading Golf Genius Tournament Management software to provide automated distribution of surveys to participants, leveraging the Golf Genius contact management capabilities, ensuring accurate survey distribution, and saving time in the process.

Mike Zisman, co-CEO of Golf Genius, commented, “Golf Genius is all about delivering exceptional golfer experiences. The new integration with Players 1st, the leading player experience management platform, expands the breadth of our solution and gives our customers a fantastic opportunity to measure, learn and improve exactly what drives a great tournament experience.”

The Tournament Experience suite is fully integrated into the Players 1st ecosystem and utilizes Players 1st easy-to-use dashboard and underlying analytic engines to turn raw survey data into actionable insights to drive continual improvement. The solution is available for immediate deployment in North America, including support for multiple languages.

About Players 1st

Players 1st is the world’s leading supplier of Customer Experience Management solutions specifically designed to help golf course operators improve business results by providing actionable insights to elevate their player’s experience. Players 1st has forged strategic partnerships with leading national golf associations across Europe and North America, combining their expertise in customer experience management with industry best practices to deliver a powerful, easy to deploy solution for public and private course operators to help them take care of their most important asset – their members and guests. For more information, visit and follow us on Twitter @Players_1st , LinkedIn at and Facebook at

About Golf Genius

Golf Genius provides innovative software solutions to over 10,500 private clubs, public courses, and resorts in over 60 countries. Golf Genius also serves national associations including the USGA, Golf Canada, England Golf, the Legends Tour, the European Tour, and the PGAs of America, Australia, Belgium, Canada, Japan, Portugal, and New Zealand. Golf Genius has more than 170 employees, including 64 PGA professionals, with sales and support operations in the United States, Canada, the UK, Europe, and Australia. For more information, please visit