PLATFORM Golf, a leader in golf technology whose immersive, performance-driven products bring real-world slope, lie, and putting conditions into the simulator golf experience, will enhance analysis of The 153rd Open Championship this week at Royal Portrush in Northern Ireland with a custom version of its TrueSlope™ product in use at the Open Zone. Installed in a dedicated area on the driving range that has long been the hub for showcasing innovation at The Open, the area is used to provide live analysis, interviews, and demonstrations, particularly focusing on player swings and techniques. This year, presenters will use TrueSlope™ to break…
Author: Jane Turner
Jane Turner
Jane Turner is the Editor of Golf Business Technology and has worked in the Education and Consulting sector for over two decades.
The DP World Tour and PGA TOUR today announced a multi-year agreement with Genesis to continue as title partner of the Genesis Scottish Open through 2030. The extension renews Genesis’ commitment to Scotland’s historic national open, the Rolex Series and FedExCup event which in 2022 became the first-ever tournament to be co-sanctioned by the PGA TOUR and DP World Tour. This week, Scotland’s Robert MacIntyre returns to defend his title in North Berwick at The Renaissance Club . In 2024, he sunk a 22-foot putt for birdie on the 72nd hole to beat Adam Scott by one stroke, becoming the…
Creators of the world’s most intelligent digital caddie, the ShotSense Golf Team blends deep analytics, cutting-edge AI, and real-world golf expertise to help every player make smarter decisions and score lower.
Our mission is simple – to help everyone on Earth move better, live better and be better.Whether you’re an elite athlete or an individual who is simply looking for solutions to combat the impact of daily life, our suite of innovative products are here to help you unlock the best version of yourself. So you can always be at the top of your game, no matter what that game might be. Transform with technology Founded in 2011, our innovative products have been used by the world’s best athletes and consumers in over 60 countries throughout the globe.We’ve built a brand…
Complete golf course management From software development to revenue management — Supreme Golf is your all-in-one solution to grow your course and improve your reach to active golfers. View our additional services below. Software development Whether it’s the development of a tee time and membership marketplace, help with software integrations, or a custom build — we are experts in technology development. Revenue Management We will help you measure course occupancy and RevPAR to set up a Dynamic Pricing program to increase course revenue that’s driven by customer behaviour. Course Marketing We’re able to create custom communications catered directly to your…
Golf Genius, the leading provider of cloud-hosted golf software solutions, has announced the launch of CoachNow Academy, a comprehensive coaching platform that enables golf coaches to build lasting, profitable relationships with athletes. CoachNow is the App Store’s highest rated video capture, analysis and collaboration system in golf. The launch of CoachNow Academy enables coaches and organisations to run their businesses with all the tools they need in one integrated system, offering instant athlete communication and collaboration, lesson scheduling and payments, and high-quality video analysis. Alex Berlin, General Manager of Operations at CoachNow, commented: “Our goal from day one has been to bring everything…
GOLF.AI the world’s leader in AI services for the golf industry, today announced the launch of AI Verified, the first AI verification program exclusively for golf courses. “AI Verified is about creating trust and a new AI standard for the golf industry.” said Clive Mayhew, CEO at GOLF.AI. “Today’s golfers expect instant access to golf course information. AI Concierge enabled golf courses provide information access like never before from AI local rules to seamless AI booking experiences. AI Verified courses will lead this next era of trusted golf intelligence for golfers.” During the conference, Jay Karen, CEO National Golf Course…
Joe Russell is an accomplished hospitality executive with over three decades of experience in the luxury hotel and resort industry. He currently serves as the Managing Director of Trump International Golf Links & Hotel in Doonbeg, Ireland, a position he has held since April 2003. In this role, Joe has overseen all aspects of the business, from the initial development and building program of the facility to the expansion of operations, including membership and real estate services. His leadership has been instrumental in establishing the resort as a premier destination in Ireland. Before joining Trump International, Joe served as the…
Golf.ai is an innovative company leveraging artificial intelligence to enhance the golfing experience for players of all levels. Their suite of AI-powered tools aims to provide real-time insights, personalized coaching, and performance tracking to help golfers improve their game. Key Offerings 1. AI Caddie™ This virtual caddie offers real-time, shot-by-shot advice tailored to your swing. It provides club recommendations and dynamic shot analysis by considering factors such as playing history, course conditions, temperature, wind, altitude, humidity, slope, and hazards. It’s designed to function like having a professional caddie by your side, offering guidance on every shot. golf.aiGolf Business Technology 2.…
Players 1st is a SaaS (software as a service) customer experience platform designed to help golf clubs retain and recruit players. Featuring a digital dashboard, the service uses innovative surveys to give club managers the ability to quickly analyze customer experience feedback. This information gives them the power to make the right moves to improve player satisfaction and loyalty.