Axglo announced today plans to exhibit at the 2026 PGA Show, January 20 – 23, at the Orange County Convention Center in Orlando, FL. to showcase their electric push cart line up. Axglo is excited to announce our participation in the upcoming PGA Show, including the highly anticipated Demo Day on Tuesday, January 19th. At Demo Day, attendees will have the opportunity to experience the Axglo e7—our most advanced electric golf push cart featuring both Follow Mode and Marching Mode, designed to deliver a seamless, hands-free golfing experience. During the PGA Show, Axglo will also showcase our full lineup of…
Author: Jane Turner
Jane Turner
Jane Turner is the Editor of Golf Business Technology and has worked in the Education and Consulting sector for over two decades.
The Swedish Golf Federation (SGF) and Sweetspot have entered a long-term strategic partnership to accelerate the digital transformation of golf across the region. The agreement not only resolves a prior legal dispute – it marks a big shift in Nordic golf, as federations across the region begin to embrace external innovation. “This partnership is about accelerating the digital transformation in Sweden. But it’s only the first step – our ambition is also to support both off-course and on-course development across the Nordics,” says Henrik Ahlin, CEO and Founder of Sweetspot.The partnership includes the integration of Sweetspot’s off-course booking and payment…
Club Car®, global industry-leading manufacturer of small-wheel, zero-emissions electric vehicles, has delivered a new fleet of golf carts to the prestigious Arabella Hotel Golf & Spa in South Africa. Located on the beautiful Western Cape, the 5-star resort received 56 lithium-ion Tempo vehicles to enhance the golf experience on its magnificent Peter Matkovich-designed 18-hole championship course, consistently ranked in the top ten courses in the country. The vehicles, delivered by AFGRI, the official Club Car distributor in South Africa, have premium features such as Comfort seats and Visage GPS connected technology. Bevan du Plessis, Golf Manager at Arabella Hotel Golf & Spa,…
GMS Agency, a leading global marketing and consultancy agency specialising in the golf industry, has been named Agency of the Year at the 2025 Sports Business Awards. The awards, hosted on Friday 21st November by The BBC’s Colin Murray in London’s Billingsgate, rewards the most successful and high-performing businesses and institutions across sport – from top tier Premier League football clubs to the industry’s core governing bodies. The prestigious Agency of the Year accolade is awarded to the team that shows commitment to innovation, storytelling, and measurable impact across campaigns, strategy, and representation. It also reflects the agency’s significant and…
Exclusive Collection improves B Corp Certification rating with The Manor House driving golf operations further. Exclusive Collection continues to lead the way in sustainable hospitality, with The Manor House Golf Club achieving the prestigious GEO certification® for sustainable golf operations and the wider group recording a B Corp Certification score of 94.4, up from its initial 80.3 with a 17.5 per cent uplift. The dual recognition underscores Exclusive Collection’s commitment to balancing people, planet and profit while redefining what responsible luxury looks like in the UK hospitality and leisure sector. At The Manor House, the GEO Certification recognised the club’s long-term dedication…
Acclaimed Ayrshire venue to host tournament for eighth time in 12 years following record-breaking 2025 event. Dundonald Links, has been confirmed as the host venue for the 2026 ISPS HANDA Women’s Scottish Open, extending the Ayrshire resort’s longstanding association with one of the marquee events on the global women’s golf calendar. Marking the eighth time in 12 years the tournament has been hosted at Dundonald Links – and the fifth straight year in a row – the event will take place from July 23-26 as the world’s best once again battle it out over Kyle Phillips’ acclaimed links course. A highlight…
Obbi, the award-winning compliance, operations, safety and training platform for clubs, has announced a major strategic evolution in its brand and market positioning. Formerly known as Obbi Golf, the company will now expand to Obbi Club, reflecting its growing role in supporting a broader range of clubs – including yacht, leisure, city, and country clubs – worldwide. The announcement coincides with a new partnership with the Avalon Yacht Club in New Jersey, USA – led by Joseph A. Mendez, CCM, CCE, General Manager – who has chosen Obbi Club to support the club’s ongoing commitment to operational excellence, safety, and…
SpeakSport, a unique new venture in innovative AI-Voice Technology solutions for golf facilities. SpeakSport is a cutting-edge AI-Voice Technology, designed to transform golf course operations, enhance customer engagement, and streamline efficiencies around the clock. SpeakSport’s proprietary AI-Voice Technology allows daily-fee, resort and private facilities alike to:
Chart-topping country music sensation Dustin Lynch will headline the third annual PGA Show Winter Jam, an exclusive after-hours concert event for registered PGA Show attendees, on Thursday, January 22, 2026, in Orlando, Fla. Doors to the Retreat concert stage in Hall E of the Orange County Convention Center open at 5:30 p.m., with the concert beginning shortly after 6 p.m. Admission is complimentary for registered PGA Show attendees with event badges and access will be available on a first-come, first-served basis. The concert is not open to the public. With ten #1 hits, six billion global streams and a reputation…
Toro is proud to announce the availability of Spatial Adjust, a first-of-its-kind software tool that provides streamlined, precision irrigation control for golf courses. Now available for order, this innovative irrigation software was developed through an exclusive partnership with TerraRad and integrates exclusively with the Toro Lynx® Central Control platform. Spatial Adjust is a game-changer for golf course irrigation, eliminating the need for manual labor in moisture monitoring and sprinkler adjustments. The software uses turfRad smart sensors, which are installed on Toro equipment to map soil moisture levels in real time as the turf is being mowed. This real-time data is…