ANWB Golf and Leading Courses have entered into a strategic partnership to provide golfers with even easier access to golf courses in the Netherlands. From September 14, ANWB Golf members can book tee times via anwbgolf.nl at a growing number of affiliated golf courses.
The partnership brings together two strong positions in the golf market. With over 65,000 members, ANWB Golf is the largest golf club in the Netherlands. Leading Courses is an online booking platform that helps golfers discover, compare, book, and review golf courses worldwide.
Through the partnership, ANWB Golf members can see tee time availability and book directly at a selection of participating golf courses, all in one place. Members benefit from attractive ANWB Golf member rates and the convenience of booking online. The number of bookable golf courses will be expanded step by step in the coming period.
Making golf more accessible
The partnership reflects a shared ambition to make golf more accessible and to enhance the experience for a broad group of golfers.
“Our members increasingly look for convenience, flexibility, and attractive pricing when planning a round of golf,” says Igor Hoyng, Director of ANWB Golf. “This partnership makes booking a tee time simpler and gives members direct access to attractive rates at a growing number of golf courses.”
Leading Courses sees clear benefits in the partnership as well.
“ANWB Golf represents a large and active community of golfers in the Netherlands,” says Rik Ruts, CEO of Leading Courses. “By combining our technology and platform with ANWB Golf’s reach, we make it even easier for golfers to discover new courses, check availability, and book tee times directly. At the same time, clubs benefit from more bookings, fewer no-shows, and a significant time saving in their daily operations, because reservations are no longer handled mainly by phone, email, or at the desk.”
First step in further expansion
At launch, tee times are available at a select number of courses. ANWB Golf and Leading Courses expect to expand the offering over the coming months so that members can enjoy the convenience of online booking at an increasing number of locations. With this partnership, ANWB Golf and Leading Courses are making booking tee times simpler, more transparent, and more accessible for thousands of golfers in the Netherlands. Participating courses gain extra visibility and direct access to a large and active group of golfers.
Courses interested in joining the platform can contact ANWB Golf via Gerben Staal (gerben.staal@anwbgolf.nl).
About ANWB Golf
ANWB Golf is the largest golf club in the Netherlands with over 65,000 members. The association provides golfers with handicap registration, beginner courses, attractive golf benefits, tournaments, events, and various services that enhance playing golf.
About Leading Courses
Leading Courses is the independent platform to discover, compare and book tee times at more than 25,000 golf courses worldwide. Book in real time at over 500 golf courses with the Best Price Guarantee on every European booking, free cancellation on most rates, and a Pay Later option — guided by reviews written by golfers, for golfers, since 2012.