Close Menu
Golf Business TechnologyGolf Business Technology
  • Business News
  • Technology News
  • Features
  • Opinion
  • Videos
  • Webinars
  • Podcasts
  • Partners
  • PGA Show
  • About Us
  • Contact Us
  • Email Newsletters
  • Media Pack
LinkedIn X (Twitter) Instagram
  • FREE Email Newsletters
  • About Us
  • Contact Us
  • Media Pack
LinkedIn X (Twitter) Instagram
Golf Business TechnologyGolf Business Technology
  • Business
        • Appointments
        • Course Management
        • Drone Solutions
        • Event Management
        • Golf Architecture
        • Golf Club
        • Golf Machinery
        • Golf Resorts
        • Golf Sponsorship
        • Industry News
        • Investment & Mergers
        • Irrigation Systems
        • Sports News
        • Sustainability
        • Turf Management
  • Technology
        • Artificial Intelligence
        • Augmented Reality
        • Autonomous
        • Booking Software
        • Clothing & Footwear
        • Club Management Software
        • Coaching / Training
        • Data & Analytics
        • Driving Range
        • Golf Course
        • Golf Entertainment
        • Golf Equipment
        • GPS software
        • Home Simulators
        • Indoor Golf
        • Launch Monitor
        • Rangefinders
        • Shot Tracking
        • Swing Aids
        • Virtual Golf
        • Wearables
  • Videos
  • Features
  • Opinion
  • Webinars
  • Podcasts
  • Partners
  • PGA Show
LinkedIn X (Twitter) Instagram
Golf Business TechnologyGolf Business Technology
Home»Business»Golf Tourism»Your Golf Travel Doubles Down on Disruptive Augusta Promotion
Golf Tourism

Your Golf Travel Doubles Down on Disruptive Augusta Promotion

Jane TurnerBy Jane TurnerApril 2, 2026No Comments3 Mins Read
Twitter LinkedIn Facebook Email
Ross Marshall, executive chairman and co-founder of Your Golf Travel, said: “We are excited to involve our customers and golf fans with a potential magical Augusta moment of their own."
Ross Marshall, executive chairman and co-founder of Your Golf Travel, said: “We are excited to involve our customers and golf fans with a potential magical Augusta moment of their own."
Share
LinkedIn Twitter Facebook Email

Your Golf Travel, the world’s largest golf travel business, is raising the stakes again ahead of golf’s first Major of the season after reviving its Augusta promotion which last year triggered more than £1 million in free golf holiday credit for customers after Rory’s win at Augusta.

The UK’s boldest golf travel brand is once again putting its golf customers first this month after launching its new innovative “Back-to-Back Payback” campaign.

Under the terms of the enterprising promotion, golfers making a new qualifying booking between now and March 31, 2026, will receive the value of their trip back as a free* credit to use against their next booking if Rory follows up last year’s victory and wins again at the Masters 2026.

More than 1,600 golfers benefited from Your Golf Travel’s campaign last year, which saw qualifying trips booked to 19 countries across four continents and the biggest booking valued at £24,000.

Ross Marshall, executive chairman and co-founder of Your Golf Travel, said: “We are excited to involve our customers and golf fans with a potential magical Augusta moment of their own.

“In 2025, Rory’s win unlocked more than £1 million in free golf holidays, and we honoured their free next holiday in full. Repeating the promotion underlines our ongoing commitment to delight and surprise our community of golf travellers plus our confidence in Rory’s ability to deliver another green jacket.”

Founded in 2005 by Marshall and Andrew Harding, Your Golf Travel has grown into the world’s largest golf travel company, now sending more than 240,000 golfers annually to 3,500-plus destinations in 24 countries. The business operates from offices in Farringdon, Brighton, Atlanta, Georgia, Birmingham, Alabama, St Andrews and Cork.

Your Golf Travel ambassador Simon Holmes (Sky Sports golf analyst and world class coach) said the promotion reflects the anticipation that surrounds Augusta. “If Rory goes back-to-back, it will be one of the standout moments in modern golf. For customers who have committed to a trip with YGT*, that outcome becomes personal.”

Fellow brand ambassador Suzann Pettersen added: “Augusta holds a unique place in the sport. Connecting that moment to golfers’ own travel plans creates a powerful engagement point.”

Applies to new golf holiday bookings made with Your Golf Travel between March 3 and March 31, 2026 (inclusive) with a travel date between September 1, 2026 and 31st October, 2027 (inclusive) and for which payment in full has been made, by credit or debit card, between 00.01 on March 3 and 23.59 on March 31, 2026.

For more information please visit: https://www.yourgolftravel.com/back2back

*Terms and conditions apply: https://www.yourgolftravel.com/promotions/travel-free#rory-terms-and-conditions

Rory & The Masters do not endorse and are not associated with this promotion.

Promoter: Your Golf Travel, Cloister Court, 22-26 Farringdon Ln, London. EC1R3AJ.

Share. LinkedIn Twitter Facebook Email
Jane Turner

Jane Turner is the Editor of Golf Business Technology and has worked in the Education and Consulting sector for over two decades.

Related Posts

European Tour Destinations Reinforces Global Standing at Asia Golf Tourism Convention  

April 2, 2026

La Réserve Golf Links in Mauritius surges into Top 30 International Courses outside The United States

April 2, 2026

Burhill Group Limited unveils new purpose and values as it sets course for next phase of growth

April 2, 2026
Add A Comment
Brand Awareness Survey
PGA Show 2026
FREE EMAIL NEWSLETTERS

Get exclusive access to breaking news, opinion editorials and Golf content


Golf Business Technology
LinkedIn X (Twitter) Instagram
  • Privacy Policy
  • Cookie Policy
  • Terms and Conditions
© 2024 Golf Business Technology Ltd, Northern Ireland, Company No. NI677833 All rights reserved

Type above and press Enter to search. Press Esc to cancel.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “ACCEPT ALL”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsREJECT ALLAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
AWSALBCORS7 daysThis cookie is managed by Amazon Web Services and is used for load balancing.
cookielawinfo-checkbox-necessary1 yearSet by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Necessary" category .
PHPSESSIDsessionThis cookie is native to PHP applications. The cookie is used to store and identify a users' unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
CookieDurationDescription
AWSALB7 daysAWSALB is a cookie generated by the Application load balancer in the Amazon Web Services. It works slightly different from AWSELB.
explat_test_aa_weekly_lohp_2021_week_4517 days 8 hoursNo description
ppwp_wp_session30 minutesNo description
tk_ai14 daysGathers information for WordPress by themselves, first party analytics tool about how WP services are used. A collection of internal metrics for user activity, used to improve user experience.
tk_qssessionGathers information for WordPress by themselves, first party analytics tool about how WP services are used. A collection of internal metrics for user activity, used to improve user experience.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
CookieDurationDescription
OAGEOsessionOpenX sets this cookie to avoid the repeated display of the same ad.
OAID1 yearThis cookie is set when an AdsWizz website visitor have opted out the collection of information by AdsWizz service or opted to disable the targeted ads by AdsWizz.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
CookieDurationDescription
_ga2 yearsThe _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
_gat_gtag_UA_31822138_71 minuteSet by Google to distinguish users.
_gid1 dayInstalled by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
tk_lr1 yearThe tk_lr is a referral cookie set by the JetPack plugin on sites using WooCommerce, which analyzes referrer behaviour for Jetpack.
tk_or5 yearsThe tk_or is a referral cookie set by the JetPack plugin on sites using WooCommerce, which analyzes referrer behaviour for Jetpack.
tk_r3d3 daysJetPack installs this cookie to collect internal metrics for user activity and in turn improve user experience.
SAVE & ACCEPT
Powered by CookieYes Logo