The 2024 PGA Buying Summit will return to the Omni PGA Frisco Resort (Texas) and the Home of the PGA of America, July 29-31. More than 150 curated golf brands will showcase Spring 2025 apparel collections, accessories and golf products to influential buyers and PGA of America Golf Professionals during three packed event days, which feature open ballroom exhibits, ONE2ONE buying appointments, extensive educational programming, and nighttime golf experiential and networking events across the spectacular PGA Frisco campus.
Following last year’s highly successful event launch at the Home of the PGA of America, the 2024 Summit will have use of additional campus facilities, including equipment and technology education sessions in the newly opened PGA Coaching Center Powered by T-Mobile and the event’s Welcome Reception and Live Fashion Show at the resort’s Panther Creek Pavilion. A new golf retail education track also has been added to the PGA Education Conference and nightly networking and experiential golf events will cap busy days of business, including the event’s new Summer Jam, a nighttime concert and golf festival experience across golf, dining and retail destinations of the Monument Realty PGA District.
More than 150 top and emerging golf brands are participating in exhibit ballrooms and include companies such as 7Diamonds, A.PUTNAM, Ashworth, Ben Sherman/Stella Parker, Bobby Jones/Sunice, Clayton & Crume, Dunning Golf, Faherty Brand, Featherie, Fury Athletix, GN Collection, Hari Mari, Holderness & Bourne, Johnnie-O, Levelwear, Mizzen & Main, PAC Golf, Original Penguin, Rhone, TUMI, Turtleson, Vineyard Vines and many more. The Summit Exhibitor Directory is updated regularly at PGABuyingSummit.com.
“Following the tremendous success of the event launch at PGA Frisco last year, we are excited to return and introduce additional programs across new facilities at PGA Frisco” said PGA Golf Exhibitions Vice President Marc Simon. “The timely, focused environment of the PGA Buying Summit, combined with the fun experiential nighttime events, provides all attendees with a unique mid-season opportunity to stay on top of retail trends, gain business insights, deepen professional connections and share in the passion for the game at a beautiful destination.”
PGA Buying Summit Schedule of Events
(as of 4/23/2024, updated regularly at PGABuyingSummit.com)
Monday, July 29
- 8:30 am – 4 pm Curated ONE2ONE VIP Buyer appointments (invitation only), Wadkins/Elder Meeting
Rooms, Omni PGA Frisco Resort
- 10:30 am – 4:30 pm PGA Education Conference, PGA Professional Development Center at the Home of the
PGA of America, and Buyer Retail Education at Omni PGA Frisco Resort
Ø 5 pm – 6:30 pm Opening Night Welcome Reception & Fashion Show, Panther Creek Pavilion, Omni PGA
Frisco Resort
Ø 7 pm – 10:30 pm Exhibitor/Attendee Networking with After-Hours Golf in the Monument Realty PGA
District: The Swing – a lighted 10-hole short course, The Dance Floor – a lighted 2-acre putting course, and industry networking at The Lounge by Topgolf and The Ice House.
Tuesday, July 30
Ø 7 am – 10 am Continental Breakfast
Ø 8 am – 5 pm Open Exhibit Ballrooms, Omni PGA Frisco Resort
Ø 11:30 am – 2:30 pm Lunch
Ø 12 pm – 5 pm Equipment & Technology Education, PGA of America Coaching Center Powered by
T-Mobile
Ø 7 pm – 10:30 pm Summer Jam Concert & Golf Festival, Monument Realty PGA District
Exhibitor/Attendee Networking: Live Concert, Putting Contest at The Dance Floor – a lighted 2-acre putting course, tee times on The Swing – a lighted 10-hole short course, and industry networking at The Lounge by Topgolf and The Ice House.
Wednesday, July 31
Ø 7 am – 10 am Continental Breakfast
Ø 8 am – 2 pm Open Exhibit Ballrooms, Omni PGA Frisco Resort
Open exclusively to golf buyers, PGA of America Golf Professionals and golf industry executives, PGA Buying Summit registration and housing will open in early May 2024. Learn more and share your email address for registration/hotel opening notifications at PGABuyingSummit.com.