The difference between greatness and missing the cut on the golf course is extraordinarily slim. New technology in clubs or other equipment will only take you so far if you can’t get in the zone. Golf legend Tiger Woods has described the focus required to be great “like reading a book with the TV on.” Even amateur golfers can achieve that kind of clarity with a little help.
Tecton, a new functional beverage that leverages nature’s most optimal mental and physical fuel, has developed a natural and ketone-based solution to help golfers stay sharp on the course. Tecton will launch its product to the golf audience at the annual PGA Show in Orlando, Florida from Jan. 24-27 at the Orange County Convention Center at booth 2857.
A Delta Force combat medic and the son of a fighter pilot who grew up on military bases co-founded Tecton to help people unleash their full potential. Tecton helps the mitochondria in our cells metabolize energy in a far more efficient way using ketones, the compounds produced by your liver when your body is short on sugar. The Tecton team researched and developed an exogenous ketone form that can provide a high-quality source of beta-hydroxybutyrate (BHB) with excellent bioavailability and great taste.
“Every time a golfer pulls out a club, they’re looking to find the extraordinary within themselves and Tecton can help them find it,” said Tecton Co-Founder and Chairman Mike Chesne. “The natural ketone energy source is a great tool for golfers who want to get more out of their game without the side effects of caffeine or sugary drinks.”
Many of the drinks associated with benefiting a golfer’s game increase energy, but not focus. Tecton’s nature-identical ketone can increase endurance and focus, keeping golfers sharp throughout the round. Tecton can also help with fatigue and recovery — not just on the golf course to play multiple rounds in multiple days, but during other physical activities too. Other benefits include hydration without diuretic effects and appetite suppression for a clear mind without unhealthy snacking.
“We believe that everyone has the potential to do something extraordinary both on and off the course,” said Joe Motto, Chief Executive Officer at Tecton. “Golfers can use ketone hydration to optimize their physical and mental potential so they can improve a specific area of their game or just feel better overall.”
Attendees at the PGA Show will have a chance to win a case of Tecton by visiting booth 2857. Several Tecton executives will be available at the booth to further explain the power of ketones and their potential to help golfers become the best versions of themselves. As a special offer, PGA Show attendees can save 5% on their first order.
Learn more about Tecton by signing up for its newsletter or scheduling a meeting at PGA Show.
About Tecton
Tecton is the world’s first ketone hydration beverage that aims to help people discover the extraordinary within themselves. It contains a nature-identical ketone produced through a proprietary and natural enzymatic process. Tecton was founded by a former special forces combat medic and a beverage industry veteran with global experience. Tecton’s true mission is to leverage the power of business to improve the health and wellbeing of people, and has committed 1% of revenue to nonprofits that help disabled veterans put their lives back together. Learn more at tectonlife.com.