The organizers of the Golf Business Technology Conference (GBTC) are proud to announce the return of the industry’s premier B2B event to Belfast from May 5–7, 2026. Hosted at the prestigious Merchant Hotel, the conference will unite global leaders, innovators, and golf course operators to explore how cutting-edge technology and data-driven strategies are revolutionizing the sport.
Following a landmark inaugural event, GBTC 2026 will dive deep into Sustainability, Revenue Generation, Golf Entertainment, Operational Efficiency, and AI-driven Club Management.










A World-Class Speaker Lineup
The 2026 conference features over 50 industry experts and thought leaders. Headlining the event are:
- Karen Lyttle (Director of Technology, The R&A): Delivering the opening keynote on leading technology transformation for The Open and AIG Women’s Open.
- Sarah Stirk (Sky Sports Golf Presenter): Renowned broadcaster and entrepreneur, bringing global insights from the PGA and European Tours.
- Simon Elsworth (Global Head of Professional Solutions, Syngenta): Discussing data-driven decisions and precision turf agronomy.
- Gina Rizzi (President, Radius Sports Group): A leading voice on “profit with purpose” and golf’s environmental impact.
- Danny Campbell (General Manager, Royal Portrush Golf Club): Sharing insights from hosting The Open and managing a world-class facilities.
- Bob Morse (President & COO, Invited Clubs): Discussing the evolution of the hospitality strategy within the world’s largest network of private clubs.
Additional speakers include representatives from Trackman, Golf Genius, Lightspeed, Power Tee, Details S.A, La Cala Resort and Ugolf International amongst others.
Sponsors & Partners
GBTC 2026 is supported by a network of the world’s most influential golf and technology brands.
- Key Partners include: The R&A, Syngenta, Golf.AI, SmashSwing, Courserev.AI, Inrange, Obbi Club, Invited, Metolius Golf, Ecorobotix, Golf Genius, Lightspeed, Trackman, Power Tee, PlayMore Golf and Bernhard & Company.
- Media Partners: Club Management Association of Ireland, Golf Management, National Club Golfer, 18 Players, Golf Management
Ticketing & Registration
Tickets are now available with tiered pricing options. All passes include full conference access, networking lunches, invitation to the evening drinks reception, and access to the VIP Lounge.
- Delegate Pass (Full 2-Day Access): £995 + VAT
- 1-Day Pass: £795 + VAT
- Optional Golf Day (Tuesday, May 5th): £150 + VAT (hosted at Belvoir Park GC).
To register or view the full agenda, visit:
www.golfbusinesstechnologyconference.com/tickets
Quote from Aboo Tayub, Founder of Golf Business Technology:
“Golf is transforming, and technology is at the heart of that evolution. GBTC 2026 in Belfast will not only highlight what’s next in the game—we’ll connect the people who are building it. We are excited to return to a city that mirrors the spirit of innovation our industry is striving toward.”
Media Contact: Email: contact@golfbusinesstechnology.com
